This toolkit contains guidance and editable assets for local authorities and organisations to deliver a successful ‘In the Loop’ campaign to support a circular neighbourhood project.
This toolkit was created following ReLondon and Hounslow’s Council’s ‘first of its kind’ circular neighbourhood pilot, ‘Heston in the Loop‘ which provided greater access to more circular services and solutions to help citizens and businesses waste less and reuse, repair, share and recycle more.
The pilot helped create a replicable model for neighbourhoods which can genuinely transform citizens’ and businesses’ relationship with stuff, by embedding circular economy practices at a neighbourhood level.
The content of this toolkit will help you deliver a successful campaign to support a circular neighbourhood project – encouraging citizens to adopt new habits, and take part in local events, promotions and other interventions.
Bespoke support is available for local authorities and organisations looking to implement an ‘In the Loop’ campaign. For more information, please email hello@relondon.gov.uk
A suite of design assets are available to download – please refer to the toolkit user guide before using these.
‘In the Loop’ campaign templates







‘In the Loop’ visual elements
4. Download campaign illustrations
Full details of the ‘Heston in the Loop’ project and outcomes are available in the case study report.
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